Brand management

A brand usually is the starting point for a new project or idea. We belive that through design we can communicate a brand’s intention, message or mission. Working together with our clients, we seek to provide identity solutions for all kinds of businesses.

First steps

We value interaction. If you do not want to take any part in the process, we understand it and you can trust that we will deliver anyway. Now, to get started, we do need at least a couple of things. Here’s a short list:

Concepts
An idea of what your business is like will be useful to us. We value every detail you want to share, so we will be thankful if you express yourself in the best way possible.
References
Are you inspired by another brand or project? Maybe a movie or a piece of art? Everything you share with us has value. The only requirement we will ask of you is to keep our goal in mind: developing the best product we can.
Payment
In order to get started we do need that initial boost of trust and confidence from your part. We charge 50% of the total budget in advance, and the final 50% after we delivered the final piece of design.

What we focus on

Harmony

A color palette defined with a proper process. Fonts to match the brand’s feeling and a visual structure that makes sense.

Aesthetics

Logo morphology matched with timless details to keep your brand fresh, on point. Visual solutions for every need.

Design

Our relationship with you is key. We are eager to understand your needs and bring them to life in each of your projects helping you to reach your goals.

Steps we follow for a successful creative process

Although we understand that a creative process implies a huge amount of spontaneous action, there are some general steps we need to follow in order to understand what is that your brand needs.

Communication
First and foremost, is key for us to get in touch with you, to learn what you are looking for and how you want to bring it to life. It all starts with a meeting were we will ask a couple of questions and references of things that inspire you and that will let us understand your ideas.
Action
Once we feel comfortable to start working on your project we will apply all our resources to it’s development trying to consider your feedback in the best way possible but allowing ourselves to intervine this process with our knowledge, experience and attention.A creative process can’t be pre-defined and as we understand this concept, we also understand that we can’t control how it will develop. Freedom inspires creativity.
Feedback
We obviously want to give value to your trust. Trust means sharing and taking into account someone else’s perspective and views. Disregarding how the process develops, we hope you get involved as much as you want.We do understand that not everybody wants to get involved so if that’s your case, we’d like you to keep your cool and let you know you can trust us.
In case you want a more active role in this process, we want you to know that your feedback helps us a lot. We enjoy understanding your needs and ideas and good communication, as mentioned before, is a key element to create a brand, website or project.

Branding

Brands need a strong identity. We focus on designing everything you need including logotypes, assets, mockups and all sort of needed resources for them to have a relevant presence either online or offline.

Designing a strong brand not only implies knowing the market and products you offer but also making the right decisions regarding colors, typography, morphology and last but not least, whatever identity elements you want to include.

Looking to create your brand?

Crafting a brand identity is a process that implies experience, vision and a keen eye. If you are considering to start your business, do not hesitate and feel free to get in touch with us. You may be one call away from your next big project, let’s talk!